Visualising the powerful Nutanix and Intel partnership.
Over the years, Fuel has partnered with Nutanix to help bring their innovative technologies to life. For this project, we were asked to creatively showcase the strength of the technological partnership between Nutanix and Intel — two industry leaders shaping the future of cloud computing.
Brief.
This project called for a seamless integration of two strong brands — a newly rebranded Nutanix and Intel’s globally recognised identity. Our task was to distill key sales messages into a compelling narrative, build a clear storyboard, and produce a premium 3D animation style that elevated the joint offering and made the partnership tangible.
Challenge.
Our challenge was to create an illustration and animation style that was visually sympathetic to both brands while maintaining balance and distinction. We needed to craft a story-driven, visually engaging experience that captured the essence of innovation and partnership – colourful, cohesive, and credible to both audiences.
Result.
The final video successfully visualised the Nutanix and Intel partnership in a fresh and dynamic way. It’s now featured across joint marketing and sales campaigns, helping both brands quickly and effectively communicate the value of their collaboration through an engaging, story-led visual narrative.
